The starting point for every custom website is our Website Analysis & Strategic Plan (WASP). Through a carefully designed process we dig deep into what makes your company unique, who your competitors are, what your strengths and weaknesses are, and most importantly get to know the customer base you serve. Armed with that information, we develop an in-depth plan outlining website goals, content, structure and requirements and provide it all in a well-documented form. You're free to use that as a plan to talk with other developers and get an apples to apples comparison.